Work

The engagement we run.

Discover, position, build, then grow — on pages that can convert. We show the work in the accounts, not invented logos. Same studio as websites, search, and paid.

Serving San Diego local service businesses. Based in San Diego, California. First conversation is 30 minutes.

Discover

Read before we sketch

Offer + audience
Current site
Ads + Search Console

We start with the offer, who it is for, and the numbers that already exist. We read the current site, the ads account, and Search Console before we sketch anything.

You get a written read of what is converting, what is leaking, and which lane should go first — site, search, or paid. No six-week discovery theater.

That solves starting a redesign from taste instead of from demand. A San Diego clinic, trade, or hotel already has queries and clicks; we use them.

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Position

One story. Own URLs.

One story
Page plan
Own URLs

A simple story and a page plan. Offer, services, and areas on their own URLs instead of one homepage doing five jobs.

You get a URL list the rest of the engagement can point at — the same offer the Google Business Profile and a paid click will use.

That solves the leftover theme that looks finished and still cannot take a paid click: the job has a page, not a carousel.

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Build

Ship in the browser

Next.js
Events wired
Edit later

Design in the browser, ship a fast Next.js site, wire analytics. No six-month mystery phase. If you are on WordPress, the typical path is a rebuild with redirects so indexed URLs stay intact.

You get a live page for the offer, a form that fires an event, the phone on the page, and copy you can edit later.

That solves shipping a theme and calling it a launch. Search and paid both need a URL that matches the job.

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Grow

Keep, cut, or rewrite

Local SEO
Paid to a lander
Weekly keep / cut

SEO and paid media on top of pages that can convert. We keep what works and cut what does not — in the accounts, not a slide deck.

You get weekly keep, cut, or rewrite decisions. If the creative or the offer is the bottleneck, we say so. We will not keep spending to fill a report.

That solves retainers that exist to fill a calendar. Proof is Search Console, ads, and site events agreeing on which URL paid.

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What you walk away with

First conversation

Offer, current site, and the numbers. If we are not a fit, we say so.

Bring the live site and the offer you sell.
We read ads and Search Console when they exist.
You leave with a fit call and which lane goes first.

Start the first conversation

FAQ

Before the first call

How long before something ships?

The first conversation is 30 minutes. After that we ship in the browser — a page plan, then a live URL — not a six-month mystery phase. Timeline depends on the lane you start with.

Who owns the site, ads, and analytics?

You do. We work in your accounts. We will not hold a domain, an ads login, or a GA4 property hostage.

Can you show case studies and logos?

We show the work in the accounts, not invented logos. If we are not a fit for a holding-company deck, we will say so on the first call.

What do you need from us to start?

Access to the current site, ads, and Search Console when they exist, plus a clear offer. We are based in San Diego and most of the work is local service businesses; we also take remote clients who want a small senior team.

Start

Ready to run this engagement?

One conversation. If we are not a fit, we will say so. You own the accounts either way.

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